{"id":11,"date":"2020-10-13T13:18:02","date_gmt":"2020-10-13T13:18:02","guid":{"rendered":"https:\/\/dsdevices.com\/?page_id=3"},"modified":"2026-07-07T11:40:22","modified_gmt":"2026-07-07T10:40:22","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/dsdevices.com\/eu\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\n<p><strong>About This Privacy Policy<\/strong>&nbsp;<\/p>\n\n\n\n<p>This Privacy Policy applies to EV4 Limited websites and applications, including:&nbsp;<\/p>\n\n\n\n<p>\u2022\u00a0<a href=\"https:\/\/www.dsdevices.com\/eu\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.dsdevices.com\/eu<\/a>; and\u00a0<\/p>\n\n\n\n<p>\u2022 the DSD Selector App.&nbsp;<\/p>\n\n\n\n<p>EV4 Limited is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, share and protect personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the EU General Data Protection Regulation (EU GDPR), the Data Protection Act 2018 and other applicable data protection laws.&nbsp;<\/p>\n\n\n\n<p>This Privacy Policy explains:&nbsp;<\/p>\n\n\n\n<p>\u2022 what personal data we collect;&nbsp;<\/p>\n\n\n\n<p>\u2022 how we use personal data;&nbsp;<\/p>\n\n\n\n<p>\u2022 the lawful bases we rely upon for processing;&nbsp;<\/p>\n\n\n\n<p>\u2022 how we protect personal data;&nbsp;<\/p>\n\n\n\n<p>\u2022 who we share personal data with;&nbsp;<\/p>\n\n\n\n<p>\u2022 how long we&nbsp;retain&nbsp;personal data;&nbsp;<\/p>\n\n\n\n<p>\u2022 how we transfer personal data internationally; and&nbsp;<\/p>\n\n\n\n<p>\u2022 the rights available to individuals under applicable data protection laws.&nbsp;<\/p>\n\n\n\n<p>This Privacy Policy should be read together with any&nbsp;additional&nbsp;privacy notices provided when personal data is collected.&nbsp;<\/p>\n\n\n\n<p>By using our&nbsp;Website&nbsp;or applications, you acknowledge that you have read this Privacy Policy.&nbsp;<\/p>\n\n\n\n<p><strong>1. Data Controller<\/strong>&nbsp;<\/p>\n\n\n\n<p>For the purposes of applicable data protection legislation, the data controller is:&nbsp;<\/p>\n\n\n\n<p>EV4 Limited&nbsp;<\/p>\n\n\n\n<p>KAD House&nbsp;<br>Portsmouth Road&nbsp;<br>Esher&nbsp;<br>Surrey KT10 9AD&nbsp;<br>United Kingdom&nbsp;<\/p>\n\n\n\n<p>Email:&nbsp;<a href=\"mailto:privacy@dsdevices.com\" target=\"_blank\" rel=\"noreferrer noopener\">privacy@dsdevices.com<\/a>&nbsp;<\/p>\n\n\n\n<p>Website:\u00a0<a href=\"https:\/\/www.dsdevices.com\/eu\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.dsdevices.com\/eu<\/a>\u00a0<\/p>\n\n\n\n<p>UK VAT Number: GB131428934&nbsp;<\/p>\n\n\n\n<p>EU VAT Number: NL828345053B01&nbsp;<\/p>\n\n\n\n<p>EV4 Limited is registered with the Information Commissioner&#8217;s Office (ICO) under registration number ZA181777.&nbsp;<\/p>\n\n\n\n<p><strong>2. Information We Collect<\/strong>&nbsp;<\/p>\n\n\n\n<p>We will collect, process and store personal data only where it is provided directly by you, generated through your use of our&nbsp;Website&nbsp;or applications, or obtained from legitimate business sources.&nbsp;<\/p>\n\n\n\n<p>Personal data may include:&nbsp;<\/p>\n\n\n\n<p><strong>(a) Identity Data<\/strong>&nbsp;<\/p>\n\n\n\n<p>Including first name, last name, company name,&nbsp;username&nbsp;or account identifier.&nbsp;<\/p>\n\n\n\n<p><strong>(b) Contact Data<\/strong>&nbsp;<\/p>\n\n\n\n<p>Including billing address, delivery address, email address, telephone number, job&nbsp;title&nbsp;and company details.&nbsp;<\/p>\n\n\n\n<p><strong>(c) Financial Data<\/strong>&nbsp;<\/p>\n\n\n\n<p>Including bank account details, payment transaction&nbsp;information&nbsp;and related billing information.&nbsp;<\/p>\n\n\n\n<p><strong>(d) Transaction Data<\/strong>&nbsp;<\/p>\n\n\n\n<p>Including quotations, purchase orders, invoices, order history, payments made and products or services&nbsp;purchased.&nbsp;<\/p>\n\n\n\n<p><strong>(e) Technical Data<\/strong>&nbsp;<\/p>\n\n\n\n<p>Including internet protocol (IP) address, browser type and version, time zone settings, operating system, device&nbsp;information&nbsp;and other technology used to access our&nbsp;Website.&nbsp;<\/p>\n\n\n\n<p><strong>(f) Profile and Usage Data<\/strong>&nbsp;<\/p>\n\n\n\n<p>Including enquiries&nbsp;submitted&nbsp;by you, product interests, support requests, purchase information, feedback, survey&nbsp;responses&nbsp;and information about how you use our Website, the DSD Selector App and related services.&nbsp;<\/p>\n\n\n\n<p><strong>(g) Marketing Data<\/strong>&nbsp;<\/p>\n\n\n\n<p>Including communication preferences, marketing consent&nbsp;records&nbsp;and responses to marketing communications.&nbsp;<\/p>\n\n\n\n<p>We may also collect aggregated or&nbsp;anonymised&nbsp;information that does not directly&nbsp;identify&nbsp;any individual. Such information may be used for statistical analysis, service&nbsp;improvement&nbsp;and business reporting purposes.&nbsp;<\/p>\n\n\n\n<p><strong>3. Special Category Data<\/strong>&nbsp;<\/p>\n\n\n\n<p>We do not intentionally collect special category personal data unless&nbsp;required&nbsp;for a specific lawful purpose and supported by&nbsp;an appropriate legal&nbsp;basis under applicable data protection law.&nbsp;<\/p>\n\n\n\n<p><strong>4. How We Collect Your Personal Data<\/strong>&nbsp;<\/p>\n\n\n\n<p>We may collect personal data through:&nbsp;<\/p>\n\n\n\n<p><strong>(a) Direct Interactions<\/strong>&nbsp;<\/p>\n\n\n\n<p>When you communicate with us by email, telephone, post, online forms, support&nbsp;requests&nbsp;or other correspondence.&nbsp;<\/p>\n\n\n\n<p><strong>(b) Website and Application Usage<\/strong>&nbsp;<\/p>\n\n\n\n<p>When you use our&nbsp;Website, online services or the DSD Selector App.&nbsp;<\/p>\n\n\n\n<p><strong>(c) Commercial Transactions<\/strong>&nbsp;<\/p>\n\n\n\n<p>When you request quotations, place orders, purchase products or services, request support, or otherwise engage with us as a customer,&nbsp;supplier&nbsp;or business contact.&nbsp;<\/p>\n\n\n\n<p><strong>(d) Third Parties and Public Sources<\/strong>&nbsp;<\/p>\n\n\n\n<p>Where&nbsp;permitted&nbsp;by law, we may obtain information from publicly available sources, business directories, service&nbsp;providers&nbsp;and commercial partners.&nbsp;<\/p>\n\n\n\n<p><strong>5. DSD Selector App<\/strong>&nbsp;<\/p>\n\n\n\n<p>The DSD Selector App is provided to&nbsp;assist&nbsp;users in&nbsp;identifying&nbsp;suitable DSD products and software based on their requirements.&nbsp;<\/p>\n\n\n\n<p>The DSD Selector App does not store project files, device&nbsp;configurations&nbsp;or user-generated content on behalf of users.&nbsp;<\/p>\n\n\n\n<p>Information&nbsp;submitted&nbsp;through the DSD Selector App may be processed where necessary to provide product recommendations, respond to enquiries, improve our products and services, and provide customer support.&nbsp;<\/p>\n\n\n\n<p>Any personal data collected through the DSD Selector App will be processed&nbsp;in accordance with&nbsp;this Privacy Policy.&nbsp;<\/p>\n\n\n\n<p><strong>6. Lawful Basis for Processing<\/strong>&nbsp;<\/p>\n\n\n\n<p>We process personal data only where we have a lawful basis to do so, including:&nbsp;<\/p>\n\n\n\n<p>\u2022 performance of a contract;&nbsp;<\/p>\n\n\n\n<p>\u2022 compliance with a legal obligation;&nbsp;<\/p>\n\n\n\n<p>\u2022 our legitimate business interests;&nbsp;<\/p>\n\n\n\n<p>\u2022 protection of vital interests; or&nbsp;<\/p>\n\n\n\n<p>\u2022 consent where required by law.&nbsp;<\/p>\n\n\n\n<p><strong>7. How We Use Your Information<\/strong>&nbsp;<\/p>\n\n\n\n<p>We may use your personal data:&nbsp;<\/p>\n\n\n\n<p><strong>(a)<\/strong>&nbsp;<\/p>\n\n\n\n<p>To provide products, services, technical&nbsp;support&nbsp;and customer&nbsp;assistance.&nbsp;<\/p>\n\n\n\n<p><strong>(b)<\/strong>&nbsp;<\/p>\n\n\n\n<p>To process quotations, orders, payments,&nbsp;deliveries&nbsp;and related transactions.&nbsp;<\/p>\n\n\n\n<p><strong>(c)<\/strong>&nbsp;<\/p>\n\n\n\n<p>To communicate with you&nbsp;regarding&nbsp;products, services,&nbsp;updates&nbsp;and support matters.&nbsp;<\/p>\n\n\n\n<p><strong>(d)<\/strong>&nbsp;<\/p>\n\n\n\n<p>To improve our Website, DSD Selector App, products,&nbsp;services&nbsp;and customer experience.&nbsp;<\/p>\n\n\n\n<p><strong>(e)<\/strong>&nbsp;<\/p>\n\n\n\n<p>To&nbsp;comply with&nbsp;legal, regulatory,&nbsp;tax&nbsp;and accounting obligations.&nbsp;<\/p>\n\n\n\n<p><strong>(f)<\/strong>&nbsp;<\/p>\n\n\n\n<p>To administer our business and protect our legitimate commercial interests.&nbsp;<\/p>\n\n\n\n<p><strong>(g)<\/strong>&nbsp;<\/p>\n\n\n\n<p>To send marketing communications&nbsp;where&nbsp;permitted&nbsp;by law or where consent has been provided.&nbsp;<\/p>\n\n\n\n<p><strong>8. Technology Providers and Service Partners<\/strong>&nbsp;<\/p>\n\n\n\n<p>To&nbsp;operate&nbsp;our business and fulfil customer orders, we may share personal data with trusted service providers including:&nbsp;<\/p>\n\n\n\n<p>\u2022 WooCommerce (eCommerce platform);&nbsp;<\/p>\n\n\n\n<p>\u2022 Revolut Business (payment processing and financial services);&nbsp;<\/p>\n\n\n\n<p>\u2022 DHL Express (shipping and&nbsp;logistics&nbsp;services);&nbsp;<\/p>\n\n\n\n<p>\u2022 Microsoft 365 (business communications,&nbsp;email&nbsp;and document management);&nbsp;<\/p>\n\n\n\n<p>\u2022 HubSpot (customer relationship management and marketing platform);&nbsp;<\/p>\n\n\n\n<p>\u2022 accounting, tax, legal and compliance advisers.&nbsp;<\/p>\n\n\n\n<p>For customers within the European Union, personal data may be shared with&nbsp;authorised&nbsp;logistics&nbsp;and fulfilment providers&nbsp;operating&nbsp;from our fulfilment&nbsp;centre&nbsp;in Boxtel, Netherlands solely for the purpose of processing, packing,&nbsp;shipping&nbsp;and supporting customer orders.&nbsp;<\/p>\n\n\n\n<p>For customers within the United Kingdom and other territories served through our UK operations, personal data may be shared with&nbsp;authorised&nbsp;logistics&nbsp;and fulfilment providers&nbsp;operating&nbsp;from our fulfilment&nbsp;centre&nbsp;in Surbiton, United Kingdom for the purpose of processing, packing,&nbsp;shipping&nbsp;and supporting customer orders.&nbsp;<\/p>\n\n\n\n<p>All service providers&nbsp;are required to&nbsp;process personal data only&nbsp;in accordance with&nbsp;our instructions and applicable data protection laws.&nbsp;<\/p>\n\n\n\n<p><strong>9. Disclosure of Information<\/strong>&nbsp;<\/p>\n\n\n\n<p>We may&nbsp;disclose&nbsp;personal data:&nbsp;<\/p>\n\n\n\n<p><strong>(a)<\/strong>&nbsp;<\/p>\n\n\n\n<p>To regulatory authorities, law enforcement agencies and government bodies where required by law.&nbsp;<\/p>\n\n\n\n<p><strong>(b)<\/strong>&nbsp;<\/p>\n\n\n\n<p>To suppliers and service providers necessary for the delivery of products and services.&nbsp;<\/p>\n\n\n\n<p><strong>(c)<\/strong>&nbsp;<\/p>\n\n\n\n<p>In connection with a merger, acquisition, business&nbsp;transfer&nbsp;or sale of assets.&nbsp;<\/p>\n\n\n\n<p><strong>(d)<\/strong>&nbsp;<\/p>\n\n\n\n<p>Where necessary to&nbsp;establish, exercise or defend legal claims.&nbsp;<\/p>\n\n\n\n<p>We do not sell personal data to third parties.&nbsp;<\/p>\n\n\n\n<p><strong>10. International Data Transfers<\/strong>&nbsp;<\/p>\n\n\n\n<p>As a United Kingdom company&nbsp;operating&nbsp;internationally, personal data may be transferred between the United Kingdom, the European Economic Area (EEA)&nbsp;and other countries where our service providers&nbsp;operate.&nbsp;<\/p>\n\n\n\n<p>Where personal data is transferred outside the United Kingdom or European Economic Area, we will ensure that&nbsp;appropriate safeguards&nbsp;are implemented&nbsp;in accordance with&nbsp;applicable data protection laws. These safeguards may include:&nbsp;<\/p>\n\n\n\n<p>\u2022 adequacy decisions issued by the UK Government or European Commission;&nbsp;<\/p>\n\n\n\n<p>\u2022 Standard Contractual Clauses (SCCs);&nbsp;<\/p>\n\n\n\n<p>\u2022 the UK International Data Transfer Agreement (IDTA); or&nbsp;<\/p>\n\n\n\n<p>\u2022 other legally&nbsp;recognised&nbsp;transfer mechanisms.&nbsp;<\/p>\n\n\n\n<p>Customers should note that personal data may be processed by&nbsp;authorised&nbsp;fulfilment and&nbsp;logistics&nbsp;providers&nbsp;operating&nbsp;from our fulfilment&nbsp;centres&nbsp;in:&nbsp;<\/p>\n\n\n\n<p>\u2022 Boxtel, Netherlands (European Union orders); and&nbsp;<\/p>\n\n\n\n<p>\u2022 Surbiton, United Kingdom (United Kingdom and international orders).&nbsp;<\/p>\n\n\n\n<p>Such processing is limited to activities necessary for order fulfilment, shipping, customer&nbsp;support&nbsp;and legal compliance.&nbsp;<\/p>\n\n\n\n<p><strong>11. Security<\/strong>&nbsp;<\/p>\n\n\n\n<p>We implement&nbsp;appropriate technical&nbsp;and&nbsp;organisational&nbsp;measures designed to protect personal data against&nbsp;unauthorised&nbsp;access, disclosure, alteration,&nbsp;loss&nbsp;or destruction.&nbsp;<\/p>\n\n\n\n<p>While we take reasonable steps to protect personal data, no method of transmission over the Internet or electronic storage can be guaranteed to be completely secure.&nbsp;<\/p>\n\n\n\n<p>In the event of&nbsp;a personal data breach requiring notification under applicable law, we will notify the&nbsp;appropriate supervisory&nbsp;authority and affected individuals where&nbsp;required.&nbsp;<\/p>\n\n\n\n<p><strong>12. Cookies and Tracking Technologies<\/strong>&nbsp;<\/p>\n\n\n\n<p>Our&nbsp;Website&nbsp;uses cookies and similar technologies to improve functionality,&nbsp;analyse&nbsp;Website usage and support customer experience.&nbsp;<\/p>\n\n\n\n<p>Where required by applicable law, including for visitors&nbsp;located&nbsp;within the European Union and European Economic Area, non-essential cookies will only be placed on a&nbsp;user&#8217;s&nbsp;device after valid consent has been obtained through our cookie consent platform.&nbsp;<\/p>\n\n\n\n<p>Users may&nbsp;modify&nbsp;or withdraw cookie consent preferences at any time.&nbsp;<\/p>\n\n\n\n<p>Further information is available in our Cookie Policy.&nbsp;<\/p>\n\n\n\n<p><strong>13. Data Retention<\/strong>&nbsp;<\/p>\n\n\n\n<p>We&nbsp;retain&nbsp;personal data only for as long as necessary for the purposes for which it was collected, including legal, regulatory, accounting, tax,&nbsp;warranty&nbsp;and contractual requirements.&nbsp;<\/p>\n\n\n\n<p>Customer,&nbsp;supplier&nbsp;and transaction records may be&nbsp;retained&nbsp;for up to seven years or&nbsp;longer&nbsp;where required by law or legitimate business requirements.&nbsp;<\/p>\n\n\n\n<p>Where consent is relied&nbsp;upon for&nbsp;marketing communications, personal data will be&nbsp;retained&nbsp;until consent is withdrawn or no longer&nbsp;required.&nbsp;<\/p>\n\n\n\n<p><strong>14. Your Rights<\/strong>&nbsp;<\/p>\n\n\n\n<p>Subject to applicable law, you may have the right to:&nbsp;<\/p>\n\n\n\n<p>\u2022 access your personal data;&nbsp;<\/p>\n\n\n\n<p>\u2022 correct inaccurate personal data;&nbsp;<\/p>\n\n\n\n<p>\u2022 request erasure of personal data;&nbsp;<\/p>\n\n\n\n<p>\u2022 restrict processing;&nbsp;<\/p>\n\n\n\n<p>\u2022 object to processing;&nbsp;<\/p>\n\n\n\n<p>\u2022 request data portability;&nbsp;<\/p>\n\n\n\n<p>\u2022 withdraw consent; and&nbsp;<\/p>\n\n\n\n<p>\u2022 lodge a complaint with a supervisory authority.&nbsp;<\/p>\n\n\n\n<p>Requests relating to privacy rights may be&nbsp;submitted&nbsp;to:&nbsp;<\/p>\n\n\n\n<p><a href=\"mailto:privacy@dsdevices.com\" target=\"_blank\" rel=\"noreferrer noopener\">privacy@dsdevices.com<\/a>&nbsp;<\/p>\n\n\n\n<p><strong>15. Third-Party Websites<\/strong>&nbsp;<\/p>\n\n\n\n<p>Our&nbsp;Website&nbsp;may&nbsp;contain&nbsp;links to third-party websites.&nbsp;<\/p>\n\n\n\n<p>We are not responsible for the privacy practices,&nbsp;content&nbsp;or security of third-party websites and encourage users to review their privacy policies.&nbsp;<\/p>\n\n\n\n<p><strong>16. Complaints<\/strong>&nbsp;<\/p>\n\n\n\n<p>If you&nbsp;are located in&nbsp;the United Kingdom, you may lodge a complaint with the Information Commissioner&#8217;s Office (ICO) at:&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.ico.org.uk\n<\/div><\/figure>\n\n\n\n<p>If you are&nbsp;located&nbsp;within the European Union, you may also lodge a complaint with your local supervisory authority.&nbsp;<\/p>\n\n\n\n<p>We encourage you to contact us first at&nbsp;<a href=\"mailto:privacy@dsdevices.com\" target=\"_blank\" rel=\"noreferrer noopener\">privacy@dsdevices.com<\/a>&nbsp;so that we can&nbsp;attempt&nbsp;to resolve any concerns.&nbsp;<\/p>\n\n\n\n<p><strong>17. Changes to This Privacy Policy<\/strong>&nbsp;<\/p>\n\n\n\n<p>We may update this Privacy Policy from time to time to reflect changes in our business, services, legal&nbsp;requirements&nbsp;or data processing activities.&nbsp;<\/p>\n\n\n\n<p>The latest version will always be published on our&nbsp;Website.&nbsp;<\/p>\n\n\n\n<p>We are registered with the \u201cInformation Commissioners Office for Data Protection\u201d&nbsp;and our Data Protection Registration number&nbsp;is :- ZA181777&nbsp;<\/p>\n\n\n\n<p><strong>18. Contact Us<\/strong>&nbsp;<\/p>\n\n\n\n<p>If you have any questions&nbsp;regarding&nbsp;this Privacy Policy or our processing of personal data, please contact:&nbsp;<\/p>\n\n\n\n<p>Privacy Manager&nbsp;<br>EV4 Limited&nbsp;<br>KAD House&nbsp;<br>Portsmouth Road&nbsp;<br>Esher&nbsp;<br>Surrey KT10 9AD&nbsp;<br>United Kingdom&nbsp;<\/p>\n\n\n\n<p>Email:&nbsp;<a href=\"mailto:privacy@dsdevices.com\" target=\"_blank\" rel=\"noreferrer noopener\">privacy@dsdevices.com<\/a>&nbsp;<\/p>\n\n\n\n<p>Website:\u00a0<a href=\"https:\/\/www.dsdevices.com\/eu\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.dsdevices.com\/eu<\/a>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>About This Privacy Policy&nbsp; This Privacy Policy applies to EV4 Limited websites and applications, including:&nbsp; \u2022\u00a0https:\/\/www.dsdevices.com\/eu; and\u00a0 \u2022 the DSD Selector App.&nbsp; EV4 Limited&#8230;<\/p>\n","protected":false},"author":524,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"page-templates\/fullwidth.php","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-11","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/dsdevices.com\/eu\/wp-json\/wp\/v2\/pages\/11","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dsdevices.com\/eu\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dsdevices.com\/eu\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dsdevices.com\/eu\/wp-json\/wp\/v2\/users\/524"}],"replies":[{"embeddable":true,"href":"https:\/\/dsdevices.com\/eu\/wp-json\/wp\/v2\/comments?post=11"}],"version-history":[{"count":2,"href":"https:\/\/dsdevices.com\/eu\/wp-json\/wp\/v2\/pages\/11\/revisions"}],"predecessor-version":[{"id":2158,"href":"https:\/\/dsdevices.com\/eu\/wp-json\/wp\/v2\/pages\/11\/revisions\/2158"}],"wp:attachment":[{"href":"https:\/\/dsdevices.com\/eu\/wp-json\/wp\/v2\/media?parent=11"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}